Jim Squibb
Principal / Media Strategy / Client Services / New Business

Jim Squibb, COO & CFO, rejoined the agency in 2005. He has come full circle having been one of the originating partners of Squibb Mansuetto Advertising, the original corporate identity of Beyond Marketing. Jim left the agency in 1991 returning to the television industry as President and General Manager of WTRF-TV.

Jim has a lifetime commitment to the communications industry having served in the capacity of sales representative of both AM and FM radio before making the transition to television. Moving through the ranks of WTRF from sales representative, Regional Sales Manager and National Sales Manager to President and CEO, Jim has a fine sense of how media works and also how to work the media. He has been on both sides and brings to our clients the advantage of knowing the "soft underbelly" of media outlets to get the best possible utilization of every advertising dollar. Mr. Squibb is also a "go to guy" inside the agency for his knowledge of the local and state political climate.

A family man, he is married (Julie Hendrickson Squibb) and the father of three sons. He is a leader in the community and his church. We are proud to have Jim as a member of our team of quality professionals.

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